A Message from the MINI USA Communications Team

It is no secret: we are living in unprecedented times. Our lives have been turned upside down – both personally and professionally.

MINI USA and PAPER Magazine Partner to Celebrate International Women’s Day

Woodcliff Lake, NJ,  March 6, 2020. MINI USA has partnered with PAPER Magazine to launch an impactful digital campaign, #DoItForTheDrive, to celebrate International Women’s Day 2020.

MINI USA and SIXT RENT A CAR announce partnership with grand opening of exclusive MINI experience and rental location in San Francisco.

San Francisco, Calif.,  March 6, 2020. Offering an exclusive MINI experience, MINI USA and car rental company SIXT rent a car are partnering with the grand opening of a new branch located at 475 South Van Ness Ave in the Mission District of San Francisco, California.

MINI USA Artfully Recreates Its Heritage with “The Inner Drive.”

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Woodcliff Lake, NJ,  February 11, 2020. MINI USA today launched its latest marketing campaign, “The Inner Drive”, which tells the story of how the first Mini was introduced to the world in a new interactive way.

BMW of North America Reports November 2019 U.S. Sales.

Woodcliff Lake, NJ,  December 3, 2019. BMW sales totaled 31,213 vehicles in November 2019, an increase of 10.2 percent over the 28,330 vehicles sold in November 2018.

BMW of North America Reports October 2019 U.S. Sales.

Woodcliff Lake, NJ,  November 1, 2019. BMW sales totaled 25,440 vehicles in October 2019, an increase of 9.4 percent over the 23,262 vehicles sold in October 2018. Year-to-date, BMW sales in the U.S. are up 3.8 percent.

MINI USA AND MINI FINANCIAL SERVICES INTRODUCES FLIPPED FINANCING OFFERING ONE RATE, ZERO PRESSURE, AND NO NONSENSE.

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Woodcliff Lake, NJ,  October 23, 2019. MINI USA and MINI Financial Services announces the introduction of Flipped Financing, a new and innovative vehicle financing program that helps MINI dealers put consumers at the heart of an easier and simplified purchase experience.  

BMW of North America Reports September 2019 U.S. Sales.

Woodcliff Lake, NJ,  October 1, 2019. BMW brand sales totaled 27,467 vehicles in September 2019, an increase of 6.0 percent over the 25,908 vehicles sold in September 2018.

Top Smart Cities Startup Accelerator, URBAN-X by MINI Graduates Sixth Cohort During Climate Week NYC

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BROOKLYN, NY ,  September 26, 2019. URBAN-X, by MINI, the leading accelerator for startups reimagining city life, today graduated its sixth cohort of startup companies at an official ClimateWeek NYC event at their Brooklyn, New York headquarters.

BMW of North America Reports August 2019 U.S. Sales.

Woodcliff Lake, NJ,  September 4, 2019. BMW brand sales increased 7.2 percent in August 2019 for a total of 25,505 over the 23,789 vehicles sold in August 2018.