Technology News

MINI STRIP. SUSTAINABLE DESIGN WITH A TWIST, BY PAUL SMITH. 

Munich, Germany,  August 12, 2021. The MINI STRIP (co-)created by Paul Smith is celebrating its world premiere in London on 12 August 2021

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MINI USA MAKES SIRIUSXM STANDARD FEATURE ON FULL 2022 MODEL YEAR LINEUP 

Woodcliff Lake, NJ,  June 29, 2021. MINI USA and SiriusXM are pleased to announced that SiriusXM’s leading audio entertainment service is now a standard feature in all MINI models sold in the United States, beginning with model year 2022 vehicles that are on sale now. 

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MINI USA AND MINI FINANCIAL SERVICES ENABLE DEALERS TO FACILITATE END-TO-END ONLINE SHOPPING EXPERIENCE WITH LAUNCH OF MINI ANYWHERE ONLINE RETAIL PLATFORM 

Woodcliff Lake, NJ,  June 17, 2021. MINI USA announced today the launch of MINI Anywhere, a custom online retail platform...

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MINI USA LAUNCHES UPDATED WEBSITE WITH NEW BUILD-YOUR-OWN MINI CONFIGURATION EXPERIENCE 

Woodcliff Lake, NJ,  April 28, 2021. Informed by extensive dialogue with consumers and the MINI dealer network, MINI USA announces the launch of its updated brand’s consumer site, MINIUSA.com, including a completely new Build Your Own (BYO) vehicle configuration experience...

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MINI ELECTRIC PACESETTER THE OFFICIALFIA FORMULA E SAFETY CAR. TRACK DEBUT AT RACE WEEKEND IN ROME, APRIL 10-11. 

San Donato Milanese, Italy,  April 9, 2021. In the second stage of the Formula E championship, scheduled in Rome on the weekend of April 10 and 11, the MINI Electric Pacesetter, inspired by John Cooper Works, will officially appear on the track as the official Safety Car for the 2021 season.
 

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MINI USA CONNECTS CUSTOMERS WITH LAUNCH OF NEW MINI APP. 

Woodcliff Lake, NJ,  March 31, 2021. MINI USA announced today the launch of a new MINI App that provides customers a new level of connectivity and digital services for their vehicles.  The new MINI App features a new design along with an intuitive, simplified user experience, that offers updated features and information, including services for customers with electrified MINIs.
 

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URBAN-X ACCELERATOR BY MINI UNVEILS NINTH STARTUP COHORT TACKLING CLIMATE CHANGE, CONNECTIVITY, MOBILITY, AND CITY LIVING.  

Brooklyn, NY,  January 28, 2021. URBAN-X, the leading urban technology startup accelerator backed by MINI and Urban Us, today unveiled its ninth cohort of early-stage startups building solutions to improve city life. The eight startups are developing new technologies across transportation and mobility, energy and the grid, the built environment and disaster preparedness. 
 

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Electromobility and the future of the MINI model range.

Munich, Germany,  October 27, 2020. The British premium automobile manufacturer MINI is driving forward with the realignment of its model range, with a clear focus on drivetrain technologies, vehicle segments and services of the future.

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MINI USA EXPANDS MINI DRIVING EXPERIENCE, ADDING TWO NEW EAST COAST LOCATIONS.

Woodcliff Lake, NJ,  October 8, 2020. After launching a successful driving school program at the BMW Performance Center West at The Thermal Club in Palm Springs, California, MINI USA is expanding the MINI Driving Experience to two new locations on the East Coast – the BMW Performance Center East at Plant Spartanburg in South Carolina and Monticello Motor Club in Monticello, New York.

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LEADING URBANTECH ACCELERATOR URBAN-X BY MINI REVEALS EIGHTH STARTUP COHORT, LAUNCHES FIRST-EVER FULLY REMOTE PROGRAM

Brooklyn, N.Y., ,  June 22, 2020. URBAN-X, the leading accelerator for startups reimagining city life, and backed by MINI and Urban Us, announces its eighth cohort of companies. Reflecting the current climate, all companies are participating remotely from locations across the country which include Atlanta, Sydney, San Francisco, Boston, Burlington and Los Angeles. 

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