HAPPY BIRTHDAY, MINI! 66 YEARS OF DRIVING PLEASURE, STYLE AND INDIVIDUALITY.

Munich, Germany,  August 26, 2025. On 26 August 1959, the British Motor Corporation unveiled the first Mini: no one could have guessed at the time what an impact the innovative concept of brilliant British engineer Alec Issigonis would have on the automotive world.

BMW NA 50TH ANNIVERSARY | 50 STORIES FOR 50 YEARS CHAPTER 30: “THE LITTLE CAR THAT COULD: MINI CONQUERS THE STATES”

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Woodcliff Lake, NJ,  July 28, 2025. Small cars have always been a tough sell in the United States, where they’re typically seen as bare-bones transportation for those on a limited budget rather than as a space-saving, fuel-efficient choice for those who simply prefer a smaller, lighter vehicle. 

MINI HISTORIC MOTORSPORT SUCCESS CELEBRATED IN NEW DOCUMENTARY

Woodcliff Lake, NJ,  December 14, 2021. Sixty years of motorsport success is now memorialized in a new documentary produced by MotorTrend that was released yesterday.

The MINI Cooper - the synonym for driving fun for over 60 years.

Munich, Germany,  November 17, 2021. A glance at history makes it clear why the names of the traditional British brand and the legendary sports car engineer are often mentioned in the same context.
 

MINI CELEBRATES 60 YEARS IN STYLE

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Woodcliff Lake, NJ,  August 25, 2019. Sixty years ago, driving changed forever. The year was 1959. 

MINI celebrates 60 years at the 2019 Monterey Car Week with preview of the MINI John Cooper Works GP and battery electric MINI Cooper SE

Munich, Germany,  August 12, 2019. On the occasion of the Monterey Car Week and the Pebble Beach Concours d’Elegance, the MINI brand celebrates its 60th Anniversary with a preview of both the MINI Cooper SE battery electric along with the highly anticipated upcoming MINI John Cooper Works GP.

Three million MINIs - Oxford plant hits major manufacturing milestone.

Munich/Oxford,  December 2, 2016. Plant Oxford today celebrates the three millionth MINI to roll off the assembly line since production began back in 2001.

Best Global Brands: No top-100 premium automotive brand makes bigger gains than MINI. Brand value rises 18 per cent, climbs ten places in Interbrand ranking. 

Munich, Germany,  October 10, 2016. An emotional, authentic brand, with attractive products and distinctive brand communications: The systematic realignment of the MINI brand is proving a success. 

MINI CELEBRATES 15 YEARS OF PREMIUM DRIVING FUN - MADE IN OXFORD.

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Munich, Germany,  April 26, 2016. Today the employees of the British MINI plant in Oxford are looking back to the 26th of April 2001.

MINI TURNS 55: A SMALL CAR WITH A GREAT HISTORY

Munich, Germany,  August 19, 2014. When the first classic Mini, made in Birmingham, went on the market on August 18th 1959, none of the people involved at the time are likely to have imagined that the concept of a revolutionary small car would turn into one of the automotive...