MINI Electric Newsroom News

MODEL YEAR 2024 MINI LINEUP PRICING AND EQUIPMENT UPDATES

Woodcliff Lake, NJ,  February 16, 2023. MINI USA presents its Model Year 2024 (MY 2024) vehicle lineup with updates and additions to trim packages, equipment and pricing.

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MINI EXPANDS ITS URBAN-X PLATFORM GLOBALLY WITH THE NEW MINI IMPACT PROGRAM, STRENGTHENING ITS SUSTAINABILITY COMMITMENTS.

New York, NY,  December 19, 2022. URBAN-X by MINI announced its new MINI Impact Program to support entrepreneurs with ideas that improve urban life across the globe. 

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MINI USA TEAMS UP WITH PHARRELL WILLIAMS & BBC ICECREAM TO HELP SAVE POLAR BEARS WITH EXCLUSIVE MERCHANDISE ON NTWRK.

Woodcliff Lake, NJ,  December 8, 2022. MINI USA and ICECREAM, a sub-label of Pharrell Williams and Nigo’s streetwear brand Billionaire Boys Club have teamed up to celebrate the new MINI Electric in Nanuq White with an exclusive earth-conscious capsule collection via leading livestream shopping platform NTWRK on December 15 @ 4PM ET / 1PM PT. 

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MINI USA SHOCKS LOS ANGELES WITH GIANT RC CAR CONTROLLER THAT CAN CHARGE ELECTRIC VEHICLES

Los Angeles, CA,  November 17, 2022. Before getting behind the wheel for the first time, many of today’s drivers found their love for cars at an early age with electric remote controlled, or RC, cars. 

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CELEBRATING INTERNATIONAL POLAR BEAR WEEK, MINI USA REVEALS 2023 MINI COOPER ELECTRIC SE IN NEW NANUQ WHITE COLOR INFLUENCED BY MINI FANS

Woodcliff Lake, NJ,  November 7, 2022. Following the celebration of International Polar Bear Week, (October 30-November 5), MINI USA announces the launch of a new Nanuq white paint finish on the 2023 MINI Electric Cooper SE.  

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CLIMATE TECHNOLOGY STARTUP PLATFORM URBAN-X BY MINI LAUNCHES NEWEST COHORT 

Brooklyn, NY,  September 15, 2022. URBAN-X, the platform by MINI for climate and urban technology startups, in partnership with leading venture capital firm Jerusalem Venture Partners (JVP), today announced five new early stage startups that will be participating in its 11th cohort. 

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THE MINI CONCEPT ACEMAN: THE FIRST ALL-ELECTRIC CROSSOVER MODEL IN THE NEW MINI FAMILY.

Munich, Germany,  July 26, 2022. The new MINI family is taking shape. The British brand presents the MINI Concept Aceman, an initial preview of its future model generation’s new design.

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MINI RECHARGED BY PAUL SMITH: AN ICON SUSTAINABLY REINVENTED

Munich, Germany,  June 7, 2022. Upcycling of the highest order: a legendary classic is transformed into a newly designed and modernised electric car for emission-free driving.

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NEW CONSUMER SURVEY FROM MINI USA SHOWS MORE AMERICANS VIEW ELECTRIC VEHICLES AS A PRIMARY CAR IN THE HOUSEHOLD AS AVERAGE DAILY DRIVING DISTANCES REMAIN WELL WITHIN EV RANGE

Woodcliff Lake, NJ,  April 21, 2022. A new consumer survey conducted by MINI USA reveals various shifts in American consumers’ sentiment toward electric vehicles (EVs) over the last three years. 

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