Press release

2012 MINI PRICING & EQUIPMENT UPDATES

Woodcliff Lake, NJ,  November 15, 2011. For Release: IMMEDIATE

Contact: Nathalie Bauters
MINI Communications Manager
201-930-3166
nathalie.bauters@miniusa.com

Yvonne Malmgren
Senior Consultant – PFPR Communications
586-453-2912
yvonne.malmgren@pfpr.com
Model/Variant MY2011 MY2012
MINI Coupe
Cooper -- $22,000
Cooper S -- $25,300
John Cooper Works -- $31,900
 
MINI Roadster
Cooper -- $25,050
Cooper S -- $28,050
John Cooper Works -- $35,200
 
MINI Hardtop
Cooper $20,100 $20,200
Cooper S $23,700 $23,800
John Cooper Works $29,800 $30,600*
* John Cooper Works model now includes aero kit as standard for 2012 MY (option in 2011 MY)
 
MINI Clubman
Cooper $21,800 $21,900
Cooper S $25,500 $25,600
John Cooper Works $32,000 $32,100
 
MINI Convertible
Cooper $25,550 $25,650
Cooper S $28,550 $28,650
John Cooper Works $35,000 $35,800*
* John Cooper Works model now includes aero kit as standard for 2012 MY (option in 2011 MY)
 
MINI Countryman
Cooper $22,350 $22,450
Cooper S $25,950 $26,050
Cooper S ALL4 $27,650 $27,750
 
All 2012 pricing includes a $700 Destination and Handling charge (unchanged from 2011).

Equipment / Technology Changes Versus 2011MY Vehicles

In regards to model year updates versus 2011, changes for the MINI Hardtop, Convertible, Clubman and Countryman models will be related to customization.
MINI Yours debuts in 2012MY, which is a more premium and very exclusive series of options from upholstery, interior surfaces and exterior colors that can be purchased as a package or as individual options. MINI Yours interior options include:
  • An instrument panel covered in a smooth two-tone soft-touch leather that has exposed stitching
  • Two-tone leather steering wheel
  • The new MINI Yours 17” alloy wheel - on all Cooper and Cooper S models
  • MINI Yours pattern “Soda” mirror caps, which have a three-dimensional effect
  • MINI Yours Soda pattern Lounge Leather, where the unique Soda pattern appears on the sides of the backrests and headrests, and a contrasting black leather stripe runs down the middle of the seats and is offset with a premium piping
Cosmopolitan floormats will be standard on all MINI models sold in the US.
The model year 2012 John Cooper Works Hardtop and Convertible will be equipped standard with the JCW aero kit.

Specific Color / Option Changes by Model
MINI Clubman
The lower C-pillars are now available in body color for Laser Blue, White Silver, British Racing Green II, Eclipse Gray and Pepper White.

MINI Hardtop and Clubman
New standard wheel for Cooper models is the 15” 7-Hole wheel, replacing the 5-Star Spooler.

MINI Hardtop, Convertible, Clubman and Countryman
A new option is an interior mirror with a digital compass.

MINI Hardtop, Convertible and Clubman
Cross Check Cloth/Leather in Polar Beige will be now available on all body styles, along with Satellite Gray Lounge Leather and Carbon Black Cloth/Leather.